Influencer marketing is similar to word of mouth. Many fans of well-known influencers feel that they already know the influencer, because so much from their lives is being shared. Influencers have contact with their followers, this happens through personal interaction or, for example, through content tailored to the demand of their followers. This creates a bond between the influencer and the followers.
 

People trust someone they bond with more than any TV commercial actor. It is therefore effective to involve an influencer with followers from your target group in promoting your brand. Compared to traditional media, this approach is also cheaper because it has a higher conversion rate than a traditional ad targeting a large audience with fewer potential buyers.

But which influencers have the right followers for your target audience? Freestyle United investigates who these are for you. We have well-known influencers from the Netherlands and abroad who match your campaign. Ranging from athletes, vloggers to business people. We mainly focus on influencers with an effective reach instead of influencers who have almost no influence on their followers.

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